Virgin Atlantic’s CCO, Juha Järvinen, on the airline’s present and future: video 

Virgin Atlantic Boeing 787-9 Dreamliner
Kevin Hackert / Shutterstock

From joining SkyTeam to renewing the fleet with state-of-the-art Airbus A330-900neo aircraft to the first crossing of the Atlantic Ocean using 100% sustainable aviation fuel, it’s been a rather eventful year for Virgin Atlantic. 

The presence of Virgin Atlantic’s Chief Commercial Officer, Juha Järvinen, at the Future Aviation Forum, which took place in Riyadh, Saudi Arabia, on May 20-22, 2024, provided an opportunity to learn the latest projects and plans of this iconic UK-based long-haul airline. 

How is the brand new SkyTeam membership working for Virgin Atlantic? Which new destinations does it have in its sights? What are the prospects to keep growing in the London market? What products and technologies are Virgin Atlantic investing in? 

We asked Järvinen about these and other questions on the sidelines of the Future Aviation Forum. Check out what he told us! 

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