Virgin Australia expands baggage tracking tool to international network

Virgin Australia

Virgin Australia is expanding its baggage tracking tool to include its international destinations, less than a year after the tool was launched for its domestic network.

With the tracking tool, passengers can now receive notifications when their bag is ready to fly, when it’s loaded onto the aircraft and again when the luggage has arrived at the baggage carousel.

The tool also advises passengers which baggage carousel to head to for collection once they are at their final destination.

According to VIrgin Australia, the bag tracking tool, which is available on the Virgin Australia app, has a new ‘loaded’ feature which confirms that a passenger’s baggage has been loaded onto the aircraft. 

The airline claims that this feature is not available with any other Australian carrier.

Virgin Australia asserts that the tool is already proving to be popular, having been used more than 1.3 million times since it was first piloted in May 2023. The bag tracking tool is now available on the airline’s international routes, with the exception of Christmas and Coco Islands.

Guests can track their checked baggage on select Virgin Australia services in three steps:

  • Download the Virgin Australia app.
  • Enable push notifications via app settings.
  • Once enabled, a series of push notifications will be sent to the guest’s phone throughout the journey, including when the bag is checked-in, loaded onto the aircraft, transferred to an international partner airline, and available for collection at the final destination. 

“Australians find comfort in the ability to track food deliveries, postal deliveries, technology, even their heart rate, all via apps, and it made sense for travelers to be able to do the same thing when flying Virgin Australia,” Paul Jones, Virgin Australia Chief Customer & Digital Officer said in a press statement.

“By further enhancing our Australian-first baggage tracking technology to include all international services and additional notifications, we are giving guests the peace of mind to know where their baggage is at every step of the journey,” Jones added.

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